
Digital Marketing Lead
3 days ago
Job Summary:
We are seeking a highly skilled Digital Marketing Lead to manage and execute our social media strategy.
The ideal candidate will have a proven track record of driving brand awareness, engagement, and conversion through various digital channels.
Duties and Responsibilities:- Social Media Management:
- Develop and implement a comprehensive social media strategy to increase brand visibility, engagement, and followers
- Manage day-to-day social media activities, including content creation, posting, and engagement
- Collaborate with the marketing team to align social media efforts with overall marketing goals
- Digital Marketing Strategy:
- Drive traffic, leads, and sales through targeted online campaigns
- Optimize and refine digital marketing efforts based on performance data and industry trends
- Content Creation:
- Develop high-quality, engaging content that resonates with target audiences
- Collaborate with internal stakeholders to create compelling content that drives results
- Team Collaboration:
- Lead and mentor junior team members to develop their skills and knowledge in digital marketing
- Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives
Requirements:
- Bachelor's degree in Marketing or related field
- 3-5 years of experience in digital marketing, with a focus on social media management
- Proven track record of driving brand awareness, engagement, and conversion through digital channels
- Excellent communication and project management skills
- Proficiency in social media management tools, such as Hootsuite and HubSpot
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