Admissions and Recruitment Manager

12 hours ago

Thiruvananthapuram, Kerala, India beBeeMarketing Full time ₹ 1,50,00,000 - ₹ 2,50,00,000

The Apeejay Stya University, a global learning hub, offers innovative teaching-learning opportunities across disciplines.

Its mission is to transform society through value-based education, man-making, and nation-building by blending technology and research with liberal arts.

Established in Haryana, ASU provides students with 'education for living and livelihood' as well as 'education for life.' It empowers learners with leadership and professional skills to face global challenges.

Situated on a sprawling campus with state-of-the-art infrastructure, ASU offers graduate, postgraduate, and doctoral programmes based on best practices from leading universities worldwide. Strong industry-academia linkages facilitate these offerings.

Main Responsibilities:

  • Growth Strategy: Develop and implement a business development plan to attract, recruit, and retain students through key touch points within the community.
  • Outreach Programme: Establish an effective outreach programme with local communities to build reputation.

Key Job Responsibilities:

  • Establish and update procedures and criteria, oversee admissions processes, and manage promotional activities.
  • Develop and implement marketing strategies to attain enrollment goals and ensure sales targets are met.
  • Promote the university nationwide through educational fairs and conferences.
  • Maintain positive relationships with area educational constituencies and create networking opportunities.
  • Promote the university and attract new students by maintaining working relationships with other departments.
  • Oversee admissions materials, events, and marketing practices.
  • Provide information regarding admissions requirements and processes to students, parents, and guardians.
  • Engage in student recruiting processes by planning, coordinating, and overseeing promotional events and campus tours.
  • Analyze trends in enrollment and marketing activities to maintain a continuous flow of quality applicants and transfers.
  • Direct, hire, and coach admissions staff members.
  • Meet prospect Parents/Students and sales goals on a monthly basis.
  • Enhance admissions department and university reputation by accepting ownership for accomplishing new requests and exploring opportunities to add value to job accomplishments.

Required Skills & Qualifications:

  • Master's Degree (preferably in Business Studies, Marketing, PR, Economics, etc.)
  • 10-15 years of experience in Sales & Marketing
  • Experience with the banking or education industry may be preferred.

Key Skills:

  • Ability to analyze and interpret information.
  • Excellent negotiation and leadership skills.
  • Strong interpersonal, presentation, networking, and verbal and written communication skills.
  • Conflict Management
  • Strategic Thinking
  • Excellent Time Management Skills

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