
Digital Marketing Expert
8 hours ago
At a fast-growing B2B marketing firm, we're focused on innovative digital strategies to help small and medium businesses generate high-quality leads and grow revenue.
We need a data-driven, creative, and growth-minded Digital Marketing Expert with experience in running successful YouTube Ads campaigns.
As our ideal candidate, you'll have:
- 3-5 years of experience generating qualified B2B leads through paid video campaigns.
- Hands-on experience with Google Ads, YouTube Ads Manager, and tracking & analytics tools.
- Excellent knowledge of audience targeting, funnel creation, and retargeting.
- Creative thinking skills with the ability to write scripts and optimize creatives.
- A data-driven mindset that makes decisions based on metrics, not guesses.
- Strong communication skills and the ability to work with remote teams.
Responsibilities:
- Plan, execute, and optimize YouTube ad campaigns to generate B2B leads.
- Develop audience research and targeting strategies.
- Collaborate with our creative team to develop video ads, scripts, and funnels.
- Monitor performance, run A/B tests, and ensure ROI-positive campaigns.
- Prepare and present campaign performance reports for clients & leadership.
- Stay ahead of YouTube Ads trends and continuously innovate.
Perks & Benefits:
- Competitive salary (based on experience).
- Performance-based bonuses.
- Remote & flexible working.
- Opportunity to lead digital marketing strategy for international clients.
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