Social Media Insights Specialist

2 weeks ago


Jaipur, Rajasthan, India beBeeDigital Full time ₹ 40,00,000 - ₹ 80,00,000
Job Title

We are seeking a proactive and insights-driven professional to join our Digital Insights team.

The ideal candidate will have hands-on experience using social media listening tools to uncover trends, decode consumer conversations, and translate data into actionable insights for brands.

  • Deliver recurring digital and social media reports focusing on consumer behavior and content trends.
  • Interpret conversation data to extract meaningful insights about consumer needs, sentiment, and preferences.
  • Draft structured narratives aligned to business goals and audience priorities.
  • Validate junior team members' tagging, queries, and data outputs.
  • Collaborate with stakeholders to improve frameworks and storytelling approaches.
  • Engage in strategic discussions to optimize insights across brand teams.
  • Assist with metadata tagging, taxonomy validation, and dataset curation as needed.
Requirements
  • 2–4 years of experience in digital analytics, social media intelligence, or consumer insights.
  • Hands-on experience with at least one social listening tool.
  • Strong grasp of KPIs like engagement, sentiment, share of voice, and content formats.
  • Proven track record in storytelling using PowerPoint and Excel-based dashboards.
  • Understanding of digital consumer behavior, audience segmentation, and content performance metrics.


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