Digital Marketing Lead

2 days ago


Delhi, Delhi, India beBeePerformance Full time ₹ 72,00,000 - ₹ 1,21,20,000
As a Senior Manager, you will be leading our paid media practice to drive customer acquisition, engagement, and retention for our clients.This is a unique opportunity to grow into a leadership role and develop your skills in digital marketing. You will work closely with cross-functional teams to maximize ROI and ensure our marketing strategies align with business objectives.You will be responsible for planning, executing, optimizing, and scaling paid advertising campaigns across various digital channels, including PPC, SEO, social media, display advertising, and email marketing.
Key responsibilities include:
1. Developing and implementing performance marketing strategies
2. Bringing innovation to our service offerings and value to our clients
3. Monitoring and analyzing campaign performance, providing regular reports and insights to optimize ROI
4. Collaborating with clients to understand their business goals and tailor marketing strategies to meet their needs
5. Managing and allocating marketing budgets effectively to maximize client performance
6. Conducting A/B testing and other experiments to improve campaign effectiveness
7. Staying up to date with industry trends and best practices to ensure cutting-edge marketing strategies for our clients
8. Leading and mentoring a team of marketing professionals, fostering a culture of continuous improvement and innovation.
In order to succeed in this role, you will need to have the following qualifications and skills:

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