Strategic Marketing Lead

8 hours ago

Delhi, Delhi, India beBeeStrategy Full time ₹ 1,50,00,000 - ₹ 2,50,00,000
Job Title: Strategic Marketing Lead

As a Strategic Marketing Lead, you will be responsible for developing and executing integrated marketing strategies to enhance brand visibility, positioning, and engagement across all campuses.


Key Responsibilities:
  • Develop and implement comprehensive marketing plans that align with the institution's goals and objectives.
  • Ensure consistent brand messaging across all platforms, including print, digital, broadcast, and on-ground channels.
  • Design and roll out targeted campaigns for admissions, placements, academic programs, events, and corporate outreach.

Marketing Strategy & Branding:

The ideal candidate will have a strong understanding of digital marketing, lead generation, brand storytelling, and campaign execution. They should be able to develop and implement a comprehensive marketing strategy that aligns with the institution's goals and objectives.


Required Skills & Qualifications:

To succeed in this role, you will need:


  • A postgraduate degree in Marketing or a related field (MBA preferred).
  • 10-15 years of relevant experience in Education or Edu Tech, with at least 5 years in a leadership marketing role.
  • Strong understanding of digital platforms, marketing analytics, media buying, and institutional branding.

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