SEO Specialist

3 weeks ago

Surat, Gujarat, India Video SDK Full time
About Video SDK

We are a fast-growing technology company that specializes in video-conferencing integration solutions. Our goal is to deliver exceptional experiences to our customers by optimizing our online presence and driving organic traffic.

Job Title: SEO Specialist

We are seeking an experienced SEO Specialist to play a pivotal role in driving our organic growth strategy. As an SEO Specialist, you will be responsible for developing and implementing SEO strategies to increase organic search visibility, direct targeted traffic to our website, and drive qualified leads.

Key Responsibilities:
  • Develop and Execute SEO Strategies: Create and implement SEO strategies aimed at increasing organic search visibility, directing targeted traffic to our website, and driving qualified leads.
  • Programmable SEO Strategies: Leverage programmable SEO techniques to create, deploy, and optimize SEO campaigns that are adaptable and scalable.
  • AI-Powered SEO Optimization: Integrate and utilize AI-powered tools for keyword research, content optimization, and performance analysis to enhance SEO effectiveness.
  • On-Page Optimization: Possess a strong background in optimizing on-page elements such as meta tags, headings, URL structure, and internal linking to enhance search engine rankings.
  • Backlink and Off-Page SEO: Specifically focus on acquiring high-quality backlinks from authoritative websites and managing off-page SEO activities.
  • Copy and Landing Page Optimization: Enhance copy and landing pages to improve search engine marketing performance.
  • Keyword Management: Continuously identify, expand, and optimize keywords to improve search engine performance.
  • SEO Recommendations: Research and apply search engine optimization recommendations to enhance website visibility.
  • Competitor Analysis: Research and analyze competitor advertising links to stay competitive.
  • Collaboration with Teams: Collaborate with development and marketing teams to ensure proper implementation of SEO best practices.
  • Technical SEO Audit: Conduct technical SEO audits to identify and resolve website issues.
Requirements and Skills:
  • Proven SEO Experience: A minimum of 2-5 years of proven experience in SEO.
  • Performance Marketing Understanding: A solid understanding of performance marketing, conversion strategies, and online customer acquisition.
  • Analytics Tools: Proficiency in website analytics tools, including Google Analytics, Google Search Console, Ahrefs, SEMrush, or Moz.
  • Technical Knowledge: Working knowledge of HTML, CSS, and JavaScript development and constraints.
  • SEO Expertise: Knowledge of ranking factors and search engine algorithms.
  • Stay Updated: Stay up-to-date with the latest trends and best practices in SEO and SEM.
Benefits:
  • Make a Strategic Impact: Drive meaningful solutions for client success and organizational growth.
  • Collaborative Innovation: Join a dynamic team to solve complex business challenges together.
  • Grow Professionally: Enjoy continuous learning and career advancement opportunities.
  • Competitive Compensation: Enjoy a competitive salary, ESOPs, and performance-based incentives.
  • Comprehensive Benefits: Receive top-tier medical and retirement plans for your well-being.
  • Work-Life Balance: Flexible arrangements to harmonize your professional and personal life.

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