
Marketing Campaign Specialist
1 day ago
The primary objective of this role is to develop and execute influencer marketing strategies that drive brand awareness and engagement.
- Identify key influencers aligned with our brand values and target audiences, then onboard them for successful collaborations.
- Design and implement compelling influencer campaigns in collaboration with marketing teams, establishing clear objectives and performance metrics.
- Nurture long-term relationships with influencers; oversee communications, contracts, and content timelines.
- Monitor and analyze campaign performance; provide detailed reports on key metrics, ROI, and insights for continuous improvement.
- Stay informed about industry trends, platform updates, and emerging influencers to keep our campaigns fresh and relevant.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in influencer marketing or social media management.
- Strong knowledge of digital marketing and influencer platforms.
- Excellent communication, negotiation, and organizational skills.
This position requires an in-depth understanding of social media platforms, influencer trends, and digital marketing strategies to create impactful influencer campaigns that align with our brand goals.
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