
Digital Media Campaign Lead
4 hours ago
We are seeking a highly skilled Digital Media Specialist to lead our digital media campaigns across various industries.
- The successful candidate will be responsible for executing daily paid search and paid social campaigns to deliver optimal results.
- They will review and manage client data to ensure campaign performance is on track.
- The specialist will track and report on campaign results, analyze data, and participate in weekly calls with the team.
- Additionally, they will generate campaign reports, handle pacing, QA, and trafficking to ensure timely delivery.
- The ideal candidate will provide insights on campaign trends to executives and planners for informed decision-making.
To succeed in this role, the ideal candidate will possess:
- A logical thinking mindset with strong analytical skills, enabling them to identify areas for improvement.
- Excellent communication and problem-solving skills are essential.
- Experience in running performance/KPI-based campaigns (CPL, CPA, CPI) is mandatory.
- Self-motivation and ability to work independently, demonstrating self-starter qualities, and capable of researching performance issues and formulating tangible solutions.
- A good understanding of digital marketing functions such as paid advertising and social media marketing.
- Strong Microsoft Excel skills, including Pivot Tables, Forecasting, and Chart Building.
This role offers the opportunity to work with top brands across diverse industries, including Automotive, Banking, Hospitality, Real Estate, Fashion, and Electronics, to deliver high-performing digital media campaigns.
About This RoleThis position involves collaborating with leading brands to develop and execute strategic digital media campaigns that drive business growth.
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