Marketing Product Manager

Key Responsibilities:

The ideal candidate will be responsible for optimizing and managing product listings across multiple platforms. This includes creating, updating, and ensuring accurate product information such as title, bullet points, image, prices, category, keywords, promotions, and more.

Additionally, the candidate will need to ensure that all listings are error-free, optimized for visibility, and aligned with marketplace standards to improve conversion rates.

• Product Listing Optimization & Management:
• Create, update, and manage accurate product listings (Title, Bullet Points, Image, Prices, Category, Keywords, Promotions, etc.)

Amazon PPC Campaigns:

The candidate will be responsible for creating and managing Amazon PPC campaigns to drive traffic and increase product sales.

Monitoring and analyzing the performance of PPC campaigns regularly, adjusting strategies to maximize ROI and ad spend efficiency is also required.

• Monitor and analyze the performance of PPC campaigns regularly
• Adjust strategies to maximize ROI and ad spend efficiency

Inventory Management:

The ideal candidate will continuously monitor product inventory levels to ensure timely restocking and prevent stockouts.

Work with the team to maintain optimal inventory turnover and ensure smooth sales operations is also a requirement.

• Continuously monitor product inventory levels
• Ensure timely restocking and prevent stockouts

Sales Growth & Opportunity Identification:

The candidate will be responsible for looking for opportunities to improve sales by optimizing listings, running promotions, and refining marketing strategies.

Take ownership of tasks and execute them end-to-end to contribute to sales growth is also required.

• Look for opportunities to improve sales
• Optimize listings, run promotions, and refine marketing strategies

Data Analysis & Reporting:

The ideal candidate will use strong Excel skills to analyze product performance, track key metrics, and generate reports for internal teams.

Track sales trends, identify areas for improvement, and suggest actionable insights to increase efficiency is also a requirement.

• Use strong Excel skills to analyze product performance
• Track key metrics and generate reports

Marketplace Knowledge & Algorithm Understanding:

The candidate will leverage their strong understanding of Amazon's marketplace algorithms to ensure listings are ranked well and are discoverable by target customers.

Stay updated with the latest trends, tools, and best practices in marketplace management is also required.

• Leverage strong understanding of Amazon's marketplace algorithms
• Ensure listings are ranked well and are discoverable

Team Collaboration & Support:

The ideal candidate will assist the team with various tasks, demonstrating flexibility and a proactive approach to team goals.

Be available to work as per task requirements, including during US hours when needed is also a requirement.

• Assist the team with various tasks
• Be available to work as per task requirements

Quality Assurance:

The candidate will ensure that all product listings are accurate and up to date, maintaining the highest standards of accuracy and quality.

Customer Focused:

The ideal candidate will monitor customer feedback and product reviews to identify opportunities for improvement in listings and customer satisfaction.

• Monitor customer feedback and product reviews
• Identify opportunities for improvement

Required Skills and Qualifications:

• Marketplace Expertise: Proven experience managing listings on Amazon Seller Central and other online marketplaces such as eBay and Walmart.
• PPC Campaign Management: Knowledge and experience in managing Amazon PPC campaigns to drive product visibility and sales.
• Data Analysis & Excel Proficiency: Strong Excel skills for analyzing data, tracking performance metrics, and reporting insights.
• Attention to Detail: Ability to ensure that product listings are accurate, error-free, and optimized for better visibility and higher conversion rates.
• Strong Communication Skills: Excellent verbal and written communication skills for effective collaboration with the team and stakeholders.
• Time Management: Ability to manage multiple tasks, prioritize effectively, and meet deadlines.
• Sales Mindset: Proactive approach to identifying and implementing strategies that drive sales growth and improve performance.

Qualifications:

• Education: Graduation is essential. Additional qualifications related to e-commerce or digital marketing are a plus.
• Experience: Prior experience in e-commerce, digital marketing, or marketplace management roles.
• Additional Knowledge: Familiarity with SEO best practices and product listing optimization techniques.
• Work Environment Adaptability: Ability to work in a fast-paced, dynamic environment and adapt to shifting priorities.

---