
Digital Marketing Expert
2 weeks ago
We are seeking an experienced Digital Marketing Specialist to oversee the execution of ad campaigns on Facebook and Instagram.
Key Responsibilities:- Develop and execute comprehensive digital marketing strategies for clients in the Health & Wellness and Local Service industries.
- Analyze audience behavior, create lookalike audiences, and implement retargeting campaigns.
- Craft compelling ad copy and collaborate with design teams to create visually appealing creatives.
- Design and launch A/B tests for ad creative, headlines, and landing pages.
- Monitor key performance metrics (CTR, CPC, CPL, ROAS) and optimize campaigns for maximum results.
- Provide regular performance reports and suggest areas for improvement.
- Stay up-to-date with the latest digital marketing trends, policies, and best practices.
- Proven experience managing successful digital marketing campaigns.
- Detailed understanding of funnels, targeting, and budget optimization.
- Hands-on experience with Meta Business Manager and Ads Manager.
- Ability to analyze data and make informed decisions based on metrics.
- Strong communication and reporting skills.
- Long-term projects with consistent workloads.
- Opportunity to work on international campaigns.
- Flexible working hours with remote options.
If you have a proven track record running Facebook and Instagram ads, we'd love to see your portfolio or past campaign results.
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Digital Marketing Strategist
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