Performance Marketing Specialist: Google Ads

2 weeks ago


Agra, Uttar Pradesh, India beBeeDigital Full time US$ 1,00,000 - US$ 1,40,000

Job Opportunity:

A seasoned professional in performance marketing is required to lead Google Ads campaigns for small and medium businesses (SMBs) in North America.

The ideal candidate will possess a proven track record of driving lead generation, improving return on ad spend (ROAS), and scaling campaign budgets.

Key Responsibilities:

  • Develop and execute strategic Google Performance Max campaigns
  • Target local and regional SMBs in the United States
  • Utilize a data-driven approach – test hypotheses, validate results, and scale successful strategies
  • Optimize campaign structure, creative assets, ad copy, audience targeting, and bidding strategies
  • Provide weekly reports and actionable insights (cost per click (CPC), cost per lead (CPL), ROAS, lead quality, etc.)

Required Skills and Qualifications:

  • Google Ads Certification
  • Proven experience running Performance Max campaigns for SMBs
  • Strong understanding of North American SMB segments and customer behavior
  • Ability to set up conversion tracking, first-party audience signals, and campaign structure for maximum performance


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