Digital Advertising Specialist

2 days ago

Bhavnagar, Gujarat, India beBeeAdvertizer Full time ₹ 12,00,000 - ₹ 15,00,000

About Our Advertising Role

We are seeking a dynamic professional to drive the success of our advertising campaigns across multiple marketplaces and channels. As a key member of our marketing team, you will play a critical part in analyzing campaign performance, developing keyword strategies, and taking data-driven decisions to improve ROI.

Key Responsibilities:

  • Monitor daily campaign metrics, analyze trends, and make informed decisions to optimize ad spend.
  • Develop and implement effective targeting methods, bid strategies, and keyword optimization techniques.
  • Utilize Amazon's reporting systems, third-party analytics platforms, and other tools to extract insights and drive campaign success.
  • Collaborate with cross-functional teams to align advertising goals with overall business objectives.
  • Share actionable recommendations with senior management and stakeholders.

Required Skills and Qualifications:

  • Minimum 1+ years of hands-on experience with Amazon Ads (PPC, Sponsored Products, Sponsored Brands).
  • Proven track record in managing and optimizing campaigns on Amazon Advertising Console or similar tools.
  • Strong proficiency in Excel, Google Sheets, and data visualization tools.
  • In-depth understanding of Amazon's ecosystem, including keyword targeting, product targeting, and bidding strategies.
  • Excellent written and verbal communication skills, with the ability to prepare reports and collaborate across teams.

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