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Marketing Expertise For Growth
2 weeks ago
Performance Marketing Specialist
We are seeking an experienced freelance performance marketer to manage our paid campaigns, drive growth, and scale our business through sharp, creative, and accountable execution.
About the Role
- Design and execute effective Meta and Google Ads strategies for growth, brand awareness, lead generation, and conversions.
- Take ownership of campaign setup, optimization, and reporting, ensuring seamless end-to-end management.
- Develop and manage ad creatives, including script ideas, copy, and visuals.
- Provide weekly reports with clear key performance indicators (KPIs), such as cost per acquisition (CPA), click-through rate (CTR), cost per lead (CPL), and booking rate.
Requirements
- Proven track record in D2C, wellness, healthcare, or mobile app industries.
- Strong analytical skills, with expertise in Meta Ads Manager, Google Ads, GA4, and Mixpanel.
- Creative sensibility, with the ability to develop engaging, human-centered storytelling ideas.
- Excellent reliability and responsiveness.
Benefits
- Contract / Monthly retainer / Freelance arrangement available.
- Remote or hybrid work options available.
Our Mission
- We seek someone who believes in our mission and values beyond just metrics.
