Growth Marketing manager
3 days ago
B2B - Growth Marketing Manager
Location: Hyderabad, India
About Us
We are a leading B2B sales and digital marketing agency committed to driving revenue growth for
our clients through data-driven strategies, advanced automation, and innovative marketing
solutions. We are looking for a B2B Account Manager - Sales & Marketing with a strong
background in demand generation, ABM, and inbound marketing. If you have a passion for
leveraging AI, marketing automation, and cutting-edge tools to deliver exceptional results, we want
to hear from you
About You
You are a results-oriented marketer with hands-on experience in managing revenue-driven
marketing programs. You excel in demand generation, ABM, and inbound marketing strategies,
leveraging automation, AI-driven tools, and data analytics for measurable impact. You are a strong
leader, capable of managing and mentoring a high-performing marketing team while continuously
innovating and experimenting with new strategies.
Key Responsibilities
Marketing Strategy & Revenue Growth
● Develop and execute integrated ABM, Inbound Marketing, and Demand Generation
strategies to drive pipeline growth.
● Lead multi-channel marketing campaigns (email, paid media, SEO, content) for high-impact
lead generation.
● Identify upsell and cross-sell opportunities to maximize revenue from existing accounts.
● Innovate and implement AI-powered marketing solutions to improve efficiency and results.
Sales Enablement & AI-Driven Marketing
● Work closely with sales teams to create enablement assets (sales decks, case studies,
battle cards).
● Implement AI-driven predictive analytics, automation, and personalization to enhance
marketing effectiveness.
● Manage and optimize marketing automation platforms (HubSpot, Marketo, Pardot, etc.) to
streamline lead nurturing.
● Analyze intent data and behavioral insights to improve targeting and engagement.
Performance Marketing, SEO & Programmatic Advertising
● Plan and manage Google Ads, LinkedIn Ads, programmatic advertising, and retargeting
campaigns.
● Oversee SEO strategy, including technical SEO, content optimization, and link-building
initiatives.
● Drive conversion rate optimization (CRO) efforts to improve landing page performance.
Data-Driven Insights & Reporting
● Build real-time dashboards and performance reports using Google Analytics, HubSpot, and
Tableau.
● Continuously monitor and optimize marketing campaigns based on data-driven insights.
● Provide strong case studies demonstrating measurable revenue impact from past
marketing programs.
Team Leadership & Project Management
● Hire, mentor, and develop a team of marketers to deliver high-impact campaigns.
● Manage multiple client accounts, ensuring projects are executed efficiently and aligned
with business objectives.
● Utilize project management tools (Asana, Trello, ) to track progress and
deadlines.
Market Intelligence & Continuous Learning
● Stay ahead of industry trends, AI tools, and emerging marketing technologies to maintain a
competitive edge.
● Monitor competitor activities and recommend innovative solutions for market
differentiation.
● Continuously experiment and improve strategies for faster, more effective marketing
execution.
Requirements
Experience: 3-5 years in B2B marketing and sales enablement with a track record of managing
multi-channel programs.
Marketing Technology: Hands-on experience with 2-3 marketing automation platforms
(HubSpot, Salesforce, Marketo, Pardot) and intent data tools (Bombora, 6sense).
AI & Automation: Strong understanding of AI-driven marketing platforms for faster execution
and efficiency.
Ad Platforms & SEO: Expertise in Google Ads, LinkedIn Ads, programmatic advertising, and
SEO tools (SEMrush, Ahrefs, Screaming Frog).
Data & Reporting: Strong grasp of analytics platforms (Google Analytics, Tableau) to track and
optimize performance.
Communication Skills: Excellent written and spoken English, with strong interpersonal and
client-facing communication skills.
Project Management: Strong organizational skills with experience using project management
tools (Asana, Trello, ).
Continuous Learning: Passion for experimentation, innovation, and staying ahead of industry
trends.
Why Join Us?
- Work with top-tier B2B brands and cutting-edge marketing technologies.
- Lead innovative, data-driven marketing programs that drive real revenue impact.
- Opportunity to grow, experiment, and continuously improve your marketing skill set.
- Competitive salary with performance-based incentives.
Be part of a collaborative and forward-thinking marketing team redefining B2B success
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