Growth Marketing Manager

2 weeks ago

Hyderabad, Telangana, India CAMBRIDGE TECHNOLOGY ENTERPRISES (CTE) Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Job Description: Marketing Manager/Executive

Location: Hyderabad

Experience: 57 years

About the Role

We are seeking an experienced Marketing Manager/Executive with strong expertise in digital and campaign marketing, coupled with an understanding of AI-driven tools. The ideal candidate should be adept at designing campaigns, generating impactful content, and driving effective lead generation strategies in the IT domain.

Key Responsibilities

  • Plan, design, and execute integrated marketing campaigns to promote services and solutions.
  • Leverage AI tools to generate high-quality content, campaign creatives, and marketing assets.
  • Manage and optimize campaigns using marketing automation platforms, such as HubSpot, Marketo, Salesforce, and Zoho.
  • Design and publish engaging LinkedIn content posts, ads, and thought leadership articles.
  • Implement demand generation and lead nurturing strategies to deliver qualified leads for sales.
  • Collaborate with cross-functional teams to create IT-specific use cases, case studies, and whitepapers.
  • Track and report on campaign performance, engagement metrics, and lead conversion rates.
  • Stay updated with the latest trends in AI, digital marketing, and IT market dynamics.

Requirements

  • 5–7 years of experience in marketing, with a strong focus on digital and B2B campaigns.
  • Proficiency in marketing automation platforms (HubSpot, Marketo, Salesforce, Zoho).
  • Solid understanding of AI tools for content creation, marketing automation, and analytics.
  • Proven ability to design impactful campaigns for platforms like LinkedIn.
  • Demonstrated expertise in lead generation, nurturing, and pipeline growth.
  • Strong understanding of IT solutions to conceptualize and present use cases.
  • Excellent communication, storytelling, and content development skills.
  • Based in Hyderabad, with flexibility to work in a hybrid/office environment.

Preferred Skills

  • Experience in the B2B IT/technology sector – specifically, marketing Salesforce Services – Development, Maintenance etc., primarily in the US market.
  • Creative mindset with strong analytical and reporting skills.
  • Comfortable working with cross-functional global teams.

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