Digital Campaign Strategist
3 weeks ago
About Aarki
Aarki is an innovative AI-driven advertising solutions company that empowers mobile revenue growth for its clients. Our cutting-edge platform leverages trillions of contextual bidding signals, coupled with proprietary behavioral models, to find audiences in a privacy-first world. With a full-service agency team and a Unified Creative Strategy, we deliver ad creative ideation and execution to drive performance for publishers and brands.
Role Overview
This role is responsible for overseeing the execution of digital advertising campaigns and collaborating with clients to understand campaign objectives. The successful candidate will devise strategic plans, optimize campaign performance, and analyze data insights to provide actionable recommendations for enhancing campaign effectiveness.
Key Responsibilities
- Monitor and manage client budgets, launch, and optimize client campaigns.
- Manage, review, and perform daily account responsibilities.
- Manage, optimize, and traffic ad campaigns from start to finish, troubleshooting as needed.
- Emphasize productivity, accuracy, and proactivity to meet strict deadlines and SLAs, ensuring optimal performance for our clients' campaigns.
Requirements
- Bachelor's degree or equivalent qualification.
- Strong written and verbal communication skills.
- Proficiency in Microsoft Excel, Word, and PowerPoint.
- Experience in analyzing data and best practices to assess performance drivers.
- 2+ years of experience in ad operations, ad trafficking, digital agency, or publisher and ad tech platforms.
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