Program Management Professional

3 days ago

Varanasi, Uttar Pradesh, India beBeeProgramManagement Full time ₹ 35,000
Program Management Professional

We are seeking an experienced Program Manager to oversee our marketing initiatives and drive business growth.

Key Responsibilities:
  • Goal Setting and Achievement: Define, set, and track monthly marketing and sales goals to ensure alignment with business objectives.
  • Paid Advertising and Social Media: Oversee paid advertising in collaboration with the performance marketing team and manage social media presence, including content planning, engagement, and responding to customer queries.
  • Website Performance and User Experience: Monitor and optimize website performance, user funnel flow, and conversion rates to improve overall user experience.
  • Campaign Planning and Execution: Plan and execute integrated campaigns across multiple channels, including seasonal and festival-specific campaigns and offers.
  • Product Creation and Positioning: Contribute to product creation, positioning, and go-to-market strategies, and develop creative briefs, ad scripts, and campaign narratives.
  • Team Collaboration and Leadership: Coordinate with cross-functional teams to align marketing initiatives with overall brand and business objectives, and manage agency partners, influencers, and external collaborators.
  • Performance Tracking and Reporting: Track campaign performance, conversions, and optimize for ROI, and lead reporting, insights, and dashboards for leadership updates.
Requirements:
  • Marketing Expertise: Proven expertise in marketing, including digital marketing, social media, and content marketing.
  • Project Management Skills: Strong project management skills, including goal setting, timelines, and resource allocation.
  • Leadership and Collaboration: Excellent leadership and collaboration skills, including ability to work with cross-functional teams and external partners.
Benefits:
  • Competitive Salary: Competitive salary and benefits package.
  • Opportunities for Growth: Opportunities for professional growth and development.
Others:
  • Work-Life Balance: Commitment to work-life balance and flexible working hours.

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