Director of Customer Acquisition

3 weeks ago


Gurgaon, Haryana, India CK Birla Healthcare Full time
Job Description:
We are seeking an experienced Digital Marketing professional to join our team as Senior Manager of Ecommerce and Travel Marketing. In this role, you will be responsible for developing and implementing digital customer acquisition strategies across various marketing channels, including website, blogs, emails, and social media.

**Responsibilities Include:**
  • Define digital customer acquisition strategy across all digital marketing channels
  • Growing digital acquisition and driving traffic, conversion, and ROI for all digital channels
  • Maximizing optimization and continuously seeking growth through performance analysis, A/B testing, customer segmentation, creative partnership, landing page optimization, and more

Requirements:
To succeed in this role, you should have 8+ years of experience in ecommerce or travel companies, with a proven track record of leadership skills, team management, and decision-making ability. You should also have good B2C marketing experience and a passion for digital technologies. Additionally, you should be able to define key metrics and keep senior leadership informed on a weekly/monthly/quarterly basis.

**Benefits:**
  • Competitive salary range: ₹1500000 - ₹2500000 per annum
  • Opportunities for growth and development
  • Beneficial work environment


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