Mobile Growth Specialist

3 days ago

Pune, Maharashtra, India beBeeGrowth Full time ₹ 8,00,000 - ₹ 12,00,000
About the Role

As a User Acquisition Manager at Reliance Games, you will be responsible for driving growth and sustaining our live mobile game portfolio through data-driven user acquisition campaigns.

The role involves leveraging AI-powered tools and automation platforms to improve targeting, optimize bidding strategies, and scale creative testing at speed. You will also plan, launch, and manage performance-driven UA campaigns across various platforms.

In addition to campaign management, you will monitor and analyze performance using Appsflyer, Firebase, and internal dashboards, providing actionable insights to stakeholders.

You will collaborate with the Product and Live Ops teams to align UA spend with events, content updates, and monetization opportunities.

Your focus will be on profitably scaling UA, ensuring every dollar spent translates into measurable growth, long-term player value, and ROI.

Required Skills and Qualifications
  • 2–5 years' experience in UA marketing for mobile games with proven success in managing profitable campaigns.
  • Strong analytical skills, able to interpret campaign data, player funnels, and revenue metrics to guide decisions.
  • Experience in creative testing at scale (20–50+ variations/month) and translating results into performance improvements.
  • Proficiency in Excel/Google Sheets (pivot tables, formulas, data manipulation). SQL knowledge is a plus.
  • Strong communicator, able to collaborate cross-functionally and present clear, data-backed insights.
  • Possession of passion for mobile games, live operations growth, and experimenting with AI-driven marketing strategies.
  • Experience with IP-based titles (Sports, Kids, Entertainment, or Hollywood).
  • Knowledge of ad monetization and cross-promotion strategies within live portfolios.
Benefits
  • Opportunity to work on high-profile projects.
  • Chance to develop expertise in UA marketing and AI-driven strategies.
  • Collaborative and dynamic work environment.
  • Constant learning and professional growth opportunities.

We are looking for a skilled User Acquisition Manager to join our team. If you have the required skills and qualifications, we encourage you to apply.

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