Digital Influencer Marketing Specialist

2 days ago

Belgaum, Karnataka, India beBeeInfluencer Full time ₹ 30,00,000 - ₹ 40,00,000
Marketing Executive

Maximize your career potential as a Marketing Executive in our dynamic team.

Key Responsibilities:
  • Influencer Partnerships: Develop, manage, and execute influencer marketing campaigns across various social media platforms.
  • Influencer Sourcing: Build and maintain a diverse network of influencers to align with the target audience and brand values.
  • Campaign Strategy & Execution: Collaborate with the marketing team to develop influencer marketing strategies that support product launches, seasonal campaigns, and brand awareness initiatives.
  • Campaign Management: Coordinate and oversee influencer relationships, including negotiation, briefing, content review, and performance tracking.
  • Data-Driven Decisions: Monitor and analyze campaign performance using analytics tools, track KPIs, and provide insights to optimize future campaigns.
  • Trend Identification: Stay up-to-date with the latest influencer marketing trends, platform changes, and emerging influencers.
  • Content & Creative Collaboration: Work closely with influencers to ensure content aligns with brand messaging and aesthetics, while allowing creative freedom.

Required Skills & Qualifications:

  • Strategic Planning: Strong existing database of influencers and experience executing influencer marketing campaigns with successful results.
  • Communication: In-depth knowledge of social media platforms and their respective best practices for influencer collaborations.
  • Project Management: Ability to analyze data, generate reports, and measure the effectiveness of campaigns.
  • Creativity & Teamwork: Excellent written and verbal communication skills and collaborative mindset.

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