Senior Digital Marketing Specialist

1 day ago

Udaipur, Rajasthan, India beBeeExecutive Full time ₹ 8,00,000 - ₹ 10,00,000
Marketing Job Opportunity

Sudathi is a rapidly growing fashion brand on a mission to be India's most affordable and fastest-growing ethnic fashion company. We're seeking a talented Marketing Executive who can contribute to our growth journey.

This role requires someone who can wear multiple hats, thrive in a dynamic environment, and handle a mix of strategy and execution. As a Marketing Executive at Sudathi, you'll be responsible for planning, executing, and optimizing end-to-end marketing campaigns across digital platforms.

Key Responsibilities:
  • Assist in planning, executing, and optimizing marketing campaigns across digital platforms.
  • Manage social media activities — content planning, posting, engagement, and community building.
  • Support SEO and content marketing efforts with keyword research, blogs, and website optimization.
  • Coordinate with designers and content teams to produce creative assets for ads, social posts, and campaigns.
  • Track and report performance metrics using tools like Google Analytics, Ads Manager, and Search Console.
  • Assist in influencer collaborations, festive campaigns, and culturally relevant initiatives.
  • Contribute to email, SMS, and WhatsApp marketing campaigns with sharp copy and timely execution.
  • Research competitor activities and market trends to keep Sudathi ahead of the curve.
  • Ensure consistency in brand voice and messaging across all channels.
Required Skills and Qualifications:
  • A marketing generalist with 1–3 years of experience in digital marketing, brand marketing, or related fields.
  • Working knowledge of SEO, social media marketing, paid ads, and content creation.
  • Ability to use tools like Google Analytics, Search Console, Meta Ads Manager, Canva, or similar platforms.
  • Strong communication skills — both written and verbal.
  • Basic understanding of influencer marketing, email campaigns, and WhatsApp/SMS marketing.
  • Organizational and project management skills with attention to deadlines.

This is a remote job opportunity from our Surat HQ. Applicants must either reside in Surat or be willing to relocate.

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