Brand Developer

4 days ago


Tiruppur, Tamil Nadu, India beBeeMarketing Full time ₹ 9,00,000 - ₹ 12,50,000
About Role

The primary focus of this position is to support brand development efforts across various product areas under the Kapiva portfolio.

Job Responsibilities:

  1. Market Understanding: Understand customer needs, triggers, and barriers; competitive landscape analysis, etc.
  2. New Product Development (NPD): Assist in communication creation for touchpoints like product display pages, D2C store, CRM, marketplaces, etc.
  3. Communication Development: Help manage consumer interactions – social media, performance marketing, influencer collaborations, brand campaigns, etc.
  4. Data Analytics: Drive measurement and learnings for marketing initiatives.
  5. Stakeholder Management: Collaborate with relevant teams and external partners.
  6. Offline Business Understanding: Visit markets to track business health metrics like distribution, revenue, visibility, and planogramming.
  7. Support sales, customer service, and other activities to drive product success.

Location: Bangalore

Requirements:

  • Bachelor's degree in Communication, business administration, or related field.
  • Experience in Brand Management, Consumer Marketing, E-commerce, or digital marketing.
  • Motivated, self-driven team player with ability to handle multiple projects.
  • Possess a passion for building consumer brands.

We are looking for an enthusiastic professional to join our team.



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