
Senior Marketing Director
2 weeks ago
We are seeking a highly skilled and experienced Senior Marketing Director to lead our global marketing efforts. This is a key leadership role responsible for developing and executing a comprehensive marketing strategy that drives brand awareness, lead generation, and customer engagement.
The ideal candidate will have a proven track record of driving revenue growth through digital marketing, demand generation, and ABM strategies. They will also possess exceptional leadership and team management skills, with a growth mindset and data-driven decision-making approach.
Responsibilities:- Develop and Execute a Comprehensive Global Marketing Strategy
- Lead Brand Messaging and Storytelling
- Demand Generation & Growth Marketing
- Content & Thought Leadership
- Customer & Partner Marketing
- Analytics & Performance Optimization
- 10+ years of experience in B2B SaaS marketing, demand generation, or growth marketing, with at least 5+ years in HR Tech, Workforce Management, or related industries.
- Should have prior experience of driving a 10X growth for a B2B SaaS platform over a 2-3 year period.
- Should have an AI first mindset and used the latest AI tools for marketing automation. Should have extensive marketing automation AI tools expertise.
- Extensive experience in US, EU and other global markets.
- Proven track record of driving revenue growth through digital marketing, demand generation, and ABM strategies.
- Deep understanding of HR Tech buyer personas, including HR leaders, procurement professionals, and workforce strategy executives.
- Experience in managing global marketing campaigns and working with enterprise sales teams.
- Strong expertise in marketing automation, CRM platforms (Salesforce, HubSpot, Marketo, Pardot), and analytics tools.
- Exceptional leadership and team management skills, with a growth mindset and data-driven decision-making approach.
- Experience scaling HR SaaS platforms and marketing to enterprise clients in the contingent workforce space.
- Expertise in VMS, MSP, direct sourcing, or talent acquisition technologies.
- Background in building high-performing marketing teams in fast-growing SaaS organizations.
- Lead the global marketing vision for a high-growth HR Tech SaaS company.
- Work with a passionate, innovative, and data-driven leadership team.
- Competitive compensation, performance-based incentives, and career growth opportunities.
- Drive transformation in the future of work, workforce automation, and talent technology.
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