
Performance Marketing Specialist
3 days ago
About Our Agency
We are a pioneering digital marketing agency, delivering innovative solutions across various industries.
Job Overview
We seek a Digital Marketing Expert to lead paid media campaigns on Google, Meta, and other online platforms.
Key Responsibilities
- Plan and execute paid campaigns, optimizing ad spends and scaling performance marketing channels.
- Monitor KPIs such as CPC, CPA, CTR, ROAS, and provide regular performance reports.
- Conduct keyword research, competitor analysis, and audience segmentation for better targeting.
- Collaborate with designers and content teams to create high-performing ad creatives and landing pages.
- Continuously run A/B testing for creatives, copies, and targeting strategies.
Required Skills
- Strong expertise in Google Ads (Search, Display, YouTube), Meta Ads, and Ads.
- Proficiency in campaign optimization and conversion tracking (Google Analytics, Tag Manager, Pixel setup).
- Strong analytical skills with the ability to interpret data and make performance-driven decisions.
Preferred Qualifications
- Google Ads and Meta Blueprint certifications.
- Familiarity with programmatic ads and marketing automation tools.
Prioritize your growth with our team
Please note that this is a fictional job description generated by AI. Do not use it for actual hiring purposes.
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