
Career Opportunity: Performance Marketing Specialist
6 days ago
We are seeking a skilled Performance Marketing Executive to join our team. The successful candidate will be responsible for developing and implementing performance marketing campaigns across multiple channels, including Google Ads, Facebook Ads, Affiliate marketing, and other relevant platforms.
The role involves analyzing campaign performance data to identify trends, insights, and areas for optimization. Additionally, the executive will conduct A/B testing and experiment with different ad creatives, targeting options, and bidding strategies to maximize return on investment (ROI).
A key aspect of this position is effective budget management to ensure efficient allocation of resources and achieve cost-per-acquisition targets. Collaboration with cross-functional teams, including content, design, and analytics, is essential to align marketing efforts with overall business objectives.
The ideal candidate will have expertise in search, social, programmatic, and e-commerce advertising, providing guidance to clients on how to drive growth for their businesses. The executive will also perform deep data analysis to answer client strategic questions and drive action towards achieving Key Performance Indicators (KPIs).
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