Marketing Strategist

8 hours ago

Ahmedabad, Gujarat, India beBeeDigital Full time ₹ 9,00,000 - ₹ 12,00,000
About Our Company

We are a dynamic marketing & communications agency growing brands through strategy-first creativity. With 100+ brand success stories across various industries, we've delivered measurable impact through compelling storytelling and data-driven campaigns.

Our services span social media marketing, graphic design, performance marketing, search engine optimization, and integrated brand strategy—executed by a team of over 25+ creative strategists and marketers.

What You'll Do:

  • Develop and execute end-to-end performance marketing strategies that align with client goals and drive measurable growth.
  • Ensure campaign objectives are clearly defined, executed, and optimized to achieve maximum ROI and customer acquisition.

Key Responsibilities:

  • Strategy Development & Execution
  1. Plan and execute paid marketing campaigns across Google Ads, Bing Ads, and key social platforms, including Meta (Facebook & Instagram), etc.
  2. Leverage tools like Google Analytics, Google Tag Manager, and platform-specific insights to track user behavior, campaign performance, and conversion pathways.
  • Data & Performance Analytics
  1. Analyse KPIs such as CTR, conversion rate, CAC, ROAS, and engagement metrics to drive future planning.
  2. Continuously A/B test creatives, ad copies, targeting, and bidding strategies to identify high-performing combinations.

Requirements:

  • 1–3 years of experience in performance marketing / digital marketing, preferably at a digital marketing or creative agency (MANDATORY), has worked with multiple industries, specifically D2C brands.
  • Hands-on experience with key digital advertising platforms, including Google Ads, Meta Ads (Facebook/Instagram), SEO, Google Analytics and has worked on e-commerce platforms like Shopify, WooCommerce
  • Expertise in data analytics and reporting tools, such as Google Analytics and data visualisation tools
  • Excellent communication and collaboration skills
  • A/B testing and conversion rate optimisation experience
  • Creative strategy for ads

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