Digital Marketing Specialist

2 weeks ago

Gulbarga, Karnataka, India beBeeMarketing Full time ₹ 60,00,000 - ₹ 90,00,000

Job Overview:

Seeking a skilled professional to bridge the gap between clients and internal teams. This role combines strong client relationship management with expertise in social media strategy and digital marketing execution.

  • Act as the primary point of contact between the agency and assigned clients.
  • Understand the client's requirements/brief and ensure internal teams deliver relevant, creative, and strategic solutions.
  • Present ideas and campaign strategies to clients, obtain necessary approvals, and finalize the approach for execution.
  • Build and nurture strong, long-term client relationships by delivering consistent, high-quality service.
  • Create project timelines, budgets, and status reports; ensure timely delivery and client alignment.
  • Effectively communicate client feedback to internal teams and ensure revisions are implemented as needed.
  • Track competitor brands to uncover market trends and insights that will shape a distinct brand approach.
  • Identify upselling and cross-selling opportunities to grow existing accounts.

Social Media Strategy & Campaign Execution:

  • Develop data-driven social media strategies aligned with client goals and brand positioning.
  • Design, manage, and optimize paid social media campaigns that support broader marketing objectives.
  • Collaborate with creative, media, digital, and production teams to ensure campaign delivery meets client expectations.
  • Monitor social media trends, tools, and best practices to keep strategies fresh and competitive.
  • Participate in ideation, brainstorming sessions, and campaign strategy discussions.

Client Coordination – Shoots & Other Services:

  • Manage all aspects of client communication and coordination beyond social media — including design, branding, video, production, and campaign shoots.
  • Liaise between clients and creative/media/production teams to ensure clarity and alignment.
  • Coordinate pre-production and post-production requirements for brand shoots and ensure timely delivery.
  • Track deliverables across service lines, maintain timelines, and manage expectations.

Content Planning & Performance Analysis:

  • Plan and maintain content calendars aligned with marketing initiatives and brand narratives.
  • Monitor, track, and analyze campaign performance across platforms using analytics tools.
  • Conduct competitive analysis and performance audits to uncover opportunities and inform future strategies.
  • Prepare campaign evaluation reports and provide actionable insights to clients.

Requirements:

  • Proven experience in client servicing, account management, or digital marketing.
  • 2-3 years of experience in a creative, digital, or branding agency.
  • Excellent communication skills (spoken and written English).
  • Strong problem-solving, negotiation, and analytical capabilities.
  • Deep understanding of digital media platforms and marketing trends.
  • Enthusiastic, proactive, and passionate about delivering results.
  • Strong leadership, relationship-building, and project management skills.
  • Ability to multitask in a fast-paced environment and take initiative.
  • Ability to handle shoots and production timelines confidently and independently.

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