Online Event Strategist

11 hours ago

Gulbarga, Karnataka, India beBeePerformance Full time ₹ 80,00,000 - ₹ 1,20,00,000

Event Marketing Specialist

We are seeking a skilled professional to lead the execution of our online events and masterclasses.

  • Plan and execute end-to-end event strategies that drive engagement and conversions.
  • Develop and implement targeted campaigns across various channels, including email marketing, WhatsApp broadcasts, SMS campaigns, in-app push notifications, and community posts.
  • Craft compelling event communication copy that resonates with our audience.
  • Coordinate with internal and external stakeholders to ensure successful event execution.
  • Analyze event funnel performance and optimize continuously to improve results.

Requirements:

  • Excellent copywriting, storytelling, and email writing skills.
  • Strong understanding of marketing funnels, audience psychology, and content performance.
  • Analytical mindset with ability to look at data and draw actionable insights.
  • Creative problem solver and ideator who loves figuring out what works.
  • Hands-on experience with tools like Mailchimp, Sendinblue, WebEngage, WhatsApp APIs, and CRMs.
  • Excellent project management and cross-functional coordination.

Bonus Requirements:

  • Experience running high-volume webinars or online workshops.
  • Basic design or video editing skills.
  • Background in EdTech, SaaS, or community-led growth.

Success Metrics:

  • Consistently hit (or exceed) registration and attendance goals.
  • Campaigns deliver high open and click-through rates.
  • Scalable, trackable, and repeatable event flows.
  • Identify what resonates with our audience and double down on it.

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