Web Marketing Manager

7 days ago

Kota, Rajasthan, India beBeeMarketer Full time ₹ 8,00,000 - ₹ 12,00,000

About the Opportunity:

We are seeking a results-driven Web Marketing Manager with a strong focus on acquiring high-quality web traffic.

The ideal candidate will be responsible for managing, growing, and optimizing our web marketing network to drive quality leads, conversions, and revenue for our web campaigns (CPL/CPA/CPS models).

Key Responsibilities:

  • Identify, recruit, and onboard high-performing web affiliates and publishers.
  • Manage and nurture relationships with affiliate partners, networks, and platforms.
  • Monitor and analyze web performance metrics: clicks, leads, sales, ROI, and fraud metrics.
  • Negotiate campaign terms and payouts (CPL, CPA, CPS, etc.).
  • Ensure campaign delivery, compliance, and continuous optimization for better results.
  • Collaborate with sales, product, and tech teams to ensure seamless campaign execution.
  • Handle web invoicing, reconciliations, and reporting.
  • Stay current with industry tools, fraud prevention tactics, and web marketing trends.

Requirements:

  • 1–2 years of experience in web affiliate marketing, lead generation, or performance marketing.
  • Strong grasp of key web KPIs: CTR, CR, EPC, ROI, etc.
  • Experience using tracking and attribution platforms like HasOffers (TUNE), Impact, Everflow, or Affise.
  • Familiarity with affiliate networks, publishers, and traffic sources in web marketing.
  • Strong negotiation and communication skills, with a data-driven mindset.
  • Proficiency in Excel, Google Sheets, and web performance dashboards.

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