Digital Growth Strategist

1 week ago

Kolkata, West Bengal, India beBeeOrganic Full time ₹ 12,00,000 - ₹ 15,00,000
Strategic SEO Leader

This leadership role involves spearheading organic growth initiatives, developing and executing comprehensive SEO strategies to boost search engine visibility, website traffic, and qualified leads.

  • Develop and manage SEO strategies to improve search engine rankings and organic traffic.
  • Stay up-to-date with Google algorithm updates and industry best practices.
  • Optimize site structure, metadata, and content for better visibility.
  • Conduct SEO audits and fix technical issues related to speed, mobile usability, and indexing.
  • Perform keyword research to guide content strategy.
  • Execute link-building campaigns to grow domain authority.
  • Build partnerships with relevant websites, influencers, and content creators.
  • Monitor SEO performance using tools like Google Analytics, Search Console, SEMrush, and Ahrefs.
  • Provide insights and data-driven recommendations for continuous improvement.
  • Work closely with content, dev, and marketing teams to align SEO efforts.
  • Mentor junior/other team members and support a performance-focused culture.
Requirements
  • Bachelor's/Master's degree in Marketing, Business, Computer Science, Communications, or a related field.
  • 4-6 years of hands-on experience in SEO and organic marketing, preferably in a fast-paced digital environment (agency or in-house).
  • Proven success in increasing organic visibility, traffic, and rankings for competitive keywords.
  • Expertise in using SEO and web analytics tools (GA4, GSC, SEMrush, Ahrefs, Moz, Screaming Frog).
  • Strong command of technical SEO, including HTML, CSS, JavaScript basics, and website architecture.
  • Exceptional problem-solving, analytical, and project management skills.
Preferred Skills
  • Experience with local SEO, international SEO, and e-commerce SEO strategies.
  • Familiarity with other digital marketing channels (PPC, social media, email) and how they impact SEO.
  • Basic understanding of WordPress, Shopify, or CMS platforms.
  • Knowledge of content strategy and how to align SEO with editorial calendars.
  • Google Certifications (SEO, Analytics, Tag Manager) are a plus.

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