Digital Marketing Process Engineer

6 days ago


Delhi, Delhi, India Claro Energy Full time
Job Title:

Digital Marketing Process Engineer

">About Claro Energy:

Claro Energy operates in regions of India with high power deficit, utilizing solar energy to develop mass irrigation solutions and generate power at the point of use. The company aims to enhance water productivity and food security through innovative irrigation technology and practices, ultimately improving economic development and living standards.

Role Overview:

As a Digital Marketing Process Engineer, you will design, implement, and optimize automation processes to enhance marketing efficiency, improve lead management, and deliver seamless customer experiences. You will collaborate with cross-functional teams to align marketing technology with strategic goals while exploring innovative ways to utilize RPA in marketing.

Main Responsibilities:
  • Marketing Automation Strategy & Implementation:
    • Develop and execute end-to-end marketing automation workflows for lead nurturing, email campaigns, and customer segmentation.
    • Identify opportunities to implement RPA in marketing processes, such as data integration, campaign management, and performance tracking.
  • Campaign Optimization & Analysis:
    • Analyze campaign data to identify trends, optimize performance, and provide actionable insights for improvement.
    • Ensure accurate reporting by automating data collection and integration across platforms.
  • Process Improvement & Workflow Automation:
    • Automate repetitive marketing tasks to improve team efficiency and scalability.
    • Collaborate with internal teams to streamline cross-departmental workflows, ensuring a unified customer experience.
  • Tool Management & Integration:
    • Manage and optimize marketing automation platforms (e.g., HubSpot, Marketo, or similar tools).
    • Integrate RPA tools with CRM, analytics platforms, and other marketing tools to ensure data accuracy and synchronization.
  • Team Collaboration & Training:
    • Train and guide marketing team members on leveraging automation tools and processes effectively.
    • Collaborate with IT and data teams to ensure smooth implementation of automation projects.
Salary:

The estimated annual salary for this role is ₹1,200,000 - ₹1,800,000 (₹100,000 - ₹150,000 per month) based on industry standards and location.

Requirements:

To succeed in this role, you should have:

  • A proven track record of implementing marketing automation and RPA solutions.
  • Strong knowledge of marketing automation tools like HubSpot, Marketo, Pardot, or ActiveCampaign.
  • Expertise in RPA tools such as UiPath, Blue Prism, or Automation Anywhere.
  • Experience in automating and optimizing marketing workflows, including lead scoring, campaign execution, and data analysis.
  • Strong analytical skills with the ability to interpret data and drive actionable insights.
  • Familiarity with CRM platforms (e.g., Salesforce, Zoho CRM) and their integration with marketing tools.
  • Understanding of digital marketing strategies, including email marketing, lead nurturing, and customer segmentation.
Benefits:

As a member of our team, you can expect:

  • A dynamic and supportive work environment.
  • Opportunities for growth and professional development.
  • A comprehensive benefits package, including health insurance and retirement plans.


  • Delhi, Delhi, India HOVO DIGITAL - Digital Marketing Agency Full time

    Search Engine Optimization ExecutiveWe are seeking a highly skilled Search Engine Optimization Executive to join our team at HOVO DIGITAL - Digital Marketing Agency in New Delhi. As a key member of our digital marketing team, you will be responsible for driving our online presence and increasing brand visibility through effective search engine optimization...


  • Delhi, Delhi, India HOVO DIGITAL - Digital Marketing Agency Full time

    About the RoleWe are seeking a highly motivated and results-driven Digital Marketing Strategist to join our team at HOVO DIGITAL - Digital Marketing Agency.Job Overview:The ideal candidate will be responsible for identifying and converting potential leads into clients by showcasing the value of our digital marketing services. They will work closely with our...


  • Delhi, Delhi, India HOVO DIGITAL - Digital Marketing Agency Full time

    As a Digital Marketing Professional at HOVO DIGITAL, you will play a pivotal role in expanding our clients' brand presence through targeted marketing strategies. With your expertise in online marketing, you will develop and implement campaigns that drive results.We are seeking an individual who can align digital marketing strategies with business goals and...


  • Delhi, Delhi, India HOVO DIGITAL - Digital Marketing Agency Full time

    About the RoleHOVO DIGITAL, a leading digital marketing agency, is seeking an experienced Digital Marketing Specialist to lead our performance campaigns. The successful candidate will be responsible for running and optimizing PPC campaigns on various platforms, ensuring timely delivery of solutions that meet clients' needs and objectives.Main...


  • Delhi, Delhi, India DiTech Creative & Digital Marketing Full time

    About the RoleWe are seeking a highly skilled Senior Digital Marketing Strategist to join our team at DiTech Creative and Digital Marketing Pvt. Ltd.Job Description:Client Relationship Management: Serve as the main point of contact for assigned clients, managing day-to-day communications and addressing client needs.Project & Campaign Management: Collaborate...


  • Delhi, Delhi, India HOVO DIGITAL - Digital Marketing Agency Full time

    OverviewHov's a dynamic digital marketing agency in New Delhi, delivering brand messaging through creative content assets.


  • Delhi, Delhi, India Omatics Digital And Marketing Pvt. Ltd. Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at Omatics Digital And Marketing Pvt. Ltd.This is a full-time position that will be responsible for developing and implementing effective marketing strategies to drive business growth.


  • Delhi, Delhi, India CreativeKulhad | Digital Marketing Agency Full time

    CreativeKulhad | Digital Marketing Agency is a leading Indian digital marketing agency based in Indore. Our expertise lies in providing tailored digital solutions to help our clients achieve their business objectives.We cover a wide range of services, from strategy and consulting to social media management, product management, UI/UX design, branding,...


  • Delhi, Delhi, India Talknlock - Digital Marketing Company Full time

    About Talknlock:Talknlock is a forward-thinking digital marketing agency dedicated to empowering startups and established brands to forge their unique identities through impactful storytelling. We develop innovative strategies that drive engagement and establish meaningful connections between brands and their audiences.Job Overview:We are seeking a skilled...


  • Delhi, Delhi, India DViO Digital Full time

    Job SummaryWe are seeking an experienced Digital Marketing Strategist to join our team at DViO Digital. In this role, you will be responsible for optimizing website content and landing pages, collecting data and reporting on traffic, rankings, and other SEO aspects, and staying up-to-date with the latest Google Algorithm changes.About the RoleThis is a...


  • Delhi, Delhi, India Yellodrive Marketing Full time

    Job OverviewWe are a leading social media marketing company based in India, offering personalized marketing solutions to businesses. Our team of experts focuses on design, communication, and strategy to ensure each client's unique branding, logo design, marketing, and advertising demands are met and identified with their brand.Job DescriptionThis is a...


  • Delhi, Delhi, India Peach Marketing Solutions Full time

    Job Title: Digital Marketing Strategist for SEO GrowthWe are looking for a skilled Digital Marketing Strategist to join our team at Peach Marketing Solutions in New Delhi.About UsPeach Marketing Solutions is a leading marketing agency that specializes in tailored strategies to maximize return on investment (ROI) and minimize costs per action (CPA). Our team...


  • Delhi, Delhi, India HOVO DIGITAL - Digital Marketing Agency Full time

    HOVO DigitalA Full-Service Digital Marketing Agency Based in New Delhi, Focusing on Crafting Engaging Content to Promote Brand Messaging.Estimated Salary: ₹650,000 - ₹850,000 per annum.Job Description:Role OverviewThis is a full-time hybrid role for a Content Marketing Associate at HOVO Digital. The position involves day-to-day tasks such as managing...


  • Delhi, Delhi, India Influvate Marketing Solutions Full time

    About Us:Influvate Marketing Solutions LLP is a dynamic digital marketing agency that combines creative expertise with innovative strategies to drive business growth. With a presence in the USA and India, our team of professionals delivers tailored solutions to meet clients' unique needs.Internship Overview:We're seeking a skilled Digital Marketing Growth...


  • Delhi, Delhi, India Evolve Digital Full time

    Job OverviewEvolve Digital seeks a highly motivated and skilled Digital Marketing Professional to join our dynamic team. This is an exciting opportunity for someone who is passionate about digital marketing and has a strong desire to learn and grow.About the RoleWe are looking for a talented individual who can take charge of end-to-end operational execution...


  • Delhi, Delhi, India Arting Digital Private Limited Full time

    At Arting Digital Private Limited, we are seeking a seasoned Digital Marketing Strategist to join our team. The successful candidate will be responsible for driving our product marketing efforts forward and developing innovative strategies to engage with customers.The ideal candidate should have at least 2-5 years of experience in digital marketing,...


  • Delhi, Delhi, India DViO Digital Full time

    At DViO Digital Pvt Ltd, we're seeking an experienced professional with a strong background in agency work to lead client strategies and drive impactful results. As our ideal candidate, you'll have expertise in digital marketing, delivering innovative and effective solutions tailored to our clients' goals, and managing complex, multi-channel campaigns from...


  • Delhi, Delhi, India Equal Stories Marketing Pvt Ltd Full time

    **Job Overview**We are seeking an experienced Digital Marketing Specialist to join our team at Equal Stories Marketing Pvt Ltd in Cochin, India.The successful candidate will be responsible for managing day-to-day PPC campaigns for existing clients, training and leading a team of digital marketing executives, and developing campaign strategies for existing...


  • Delhi, Delhi, India DViO Digital Full time

    Digital Marketing Specialist RoleWe are seeking a highly skilled Digital Marketing Specialist to join our team at DViO Digital.About the JobThis role involves managing client relationships, developing and executing digital marketing campaigns, and collaborating with internal teams to deliver high-quality output. As a key member of our team, you will be...

  • SEO Strategist

    2 weeks ago


    Delhi, Delhi, India Pyrite Technologies - Enterprise Digital Marketing Agency Full time

    Job DescriptionWe are seeking a skilled SEO Specialist to manage SEO initiatives for our clients at Pyrite Technologies, a global Enterprise Digital Marketing Agency.This is an excellent opportunity to work on dynamic projects and make a measurable impact on high-visibility platforms.