Brand Storyteller

3 days ago

Bengaluru, Karnataka, India beBeeContentCreator Full time ₹ 10,00,000 - ₹ 20,00,000

Effective storytelling is at the heart of every successful brand. As a skilled Content Creator, you will play a pivotal role in bringing brands to life through compelling narratives and engaging content.

This role requires a deep understanding of how to craft personas, weave narratives, and collaborate with strategists and designers to create entities people want to follow, feel connected to, and belong to.

You will be responsible for creating content spanning brand manifestos, campaign slogans, packaging copy, and product stories that resonate across campaigns, packaging, films, and storytelling.

Your key responsibilities will include:

  • Developing content that consistently reflects the tone and personality of our brands.
  • Translating strategy into compelling storytelling, converting insights into memorable messaging.
  • Crafting persuasive copy that drives results and engages audiences.
  • Collaborating with art directors, designers, and creative leads to bring ideas to life.
  • Contributing to naming frameworks, brand worlds, and messaging strategies.
  • Presentation of work is clear and confident, both internally and with clients.
  • Staying attuned to cultural trends, adapting tone according to context, whether humorous, restrained, edgy, or warm.

To succeed in this role, you will need:

  • 2–4 years of professional writing experience in branding, advertising, or content-driven studios.
  • A portfolio showcasing versatility in packaging, naming, brand storytelling, and campaigns.
  • Understanding of how brand architecture and voice merge in storytelling.
  • Exceptional craft, as you not only write copy but design tone and think narratively.
  • Collaborative, detail-oriented, and curious, with the ability to work efficiently without compromising nuance.

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