Digital Analytics Specialist
4 weeks ago
Job Summary
At Absolutdata, we are seeking a skilled Digital Analytics Specialist to join our team. The ideal candidate will have a strong background in web analytics and digital marketing, with a proven track record of uncovering actionable insights to drive business growth.
Key Responsibilities
- Develop and maintain custom reports to track key performance metrics and identify areas for improvement.
- Partner with the APAC Marketing Insights team to generate insights and drive business decisions.
- Utilize data exploration and logical processing skills to extract insights from large datasets.
- Integrate web analytics discipline into projects to enhance customer targeting and lifecycle experience.
Requirements
- 3-5 years of experience in web analytics or digital analytics with a post-graduation degree in marketing, statistics, or economics.
- Hands-on experience with Adobe Marketing Cloud, including Adobe Analytics, Ad Hoc Reporting, SiteCatalyst, and Analysis Workspace.
- Strong analytical skills, including data aggregation, automation, tracking, and statistical analysis.
- Ability to handle large datasets and prepare data for testing and analysis.
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