Digital Analytics Specialist

2 weeks ago


Bengaluru, Karnataka, India Absolutdata Full time

Job Summary


At Absolutdata, we are seeking a talented Digital Analytics Specialist to join our team. As a Digital Analytics Specialist, you will be responsible for uncovering actionable insights from our web and marketing programs to drive business growth and improve customer experience.


Key Responsibilities



  • Develop and maintain custom reports to track key performance metrics and identify areas for improvement.
  • Collaborate with cross-functional teams to integrate web analytics into projects and enhance customer targeting and lifecycle experience.
  • Analyze large datasets using Big Data platforms and tools, such as Hadoop and Hive, to identify trends and insights.
  • Partner with the APAC Marketing Insights team to generate insights and recommendations for the Enterprise Cloud Business.
  • Deliver regular dashboards, reports, and insights to stakeholders to inform business decisions.
  • Develop and maintain expertise in Adobe Marketing Cloud, including Adobe Analytics, Ad Hoc Reporting, and SiteCatalyst.

Requirements and Qualifications



  • 3-5 years of experience in Web Analytics or Digital Analytics with a post-graduation degree in Marketing, Statistics, or Economics.
  • Strong analytical skills, including data aggregation, automation, tracking, and statistical analysis.
  • Experience with large data sets and Big Data platforms, including Hadoop and Hive.
  • Strong Excel skills and intermediate to strong SQL skills.
  • Experience with data visualization tools, such as Tableau, preferred.

About Absolutdata


At Absolutdata, we are a leading global analytics and AI firm that helps businesses drive growth and improve customer experience through data-driven insights and strategy. We are a dynamic and collaborative team that is passionate about using data to drive business outcomes.


Why Join Us?


As a Digital Analytics Specialist at Absolutdata, you will have the opportunity to work with a talented team of professionals, develop your skills and expertise, and contribute to high-impact projects that drive business growth and improve customer experience.



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