
Senior Marketing Specialist for Sustainable Influencer Collaborations
7 days ago
Job Overview
We are seeking a senior marketing specialist to lead our influencer collaborations and drive campaign success.
Key Responsibilities:
- Strategy & Planning: Develop and execute influencer marketing campaigns aligned with brand objectives and sustainability ethos.
- Influencer Management: Identify, evaluate, and onboard relevant influencers across various platforms.
- Performance & Analytics: Track and analyze campaign metrics such as reach, engagement, CTR, conversions, and ROI.
- Collaboration & Relationship Building: Work closely with internal teams to integrate influencer campaigns into overall marketing strategy.
Requirements:
- 2-4 years of experience in influencer marketing (agency or D2C/consumer brand preferred).
- Strong understanding of social media ecosystems and digital trends.
- Proven ability to negotiate contracts and deliver ROI-driven campaigns.
- Familiarity with analytics and influencer marketing tools.
- Excellent communication, project management, and multitasking skills.
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