
Digital Merchandising Specialist
4 days ago
Optimize customer experiences and drive engagement through strategic design and execution as a Site Merchandiser.
Key Responsibilities:- Digital Merchandising Strategy & Execution:
- Design category pages, brand stores, promotional campaigns, and email content to enhance customer engagement.
- Lead search improvement initiatives to optimize discoverability and conversion.
- Customer Experience Optimization:
- Analyze customer behavior across search, browse, and purchase journeys to identify opportunities and resolve friction points.
- Develop strategies that elevate online customer experience and drive satisfaction.
- Content Management & Web Analytics:
- Work with cross-functional teams to deliver merchandising projects under tight timelines.
- Stay current with e-commerce trends and technologies to inform merchandising decisions.
- Cross-Functional Collaboration & Project Delivery:
- Deliver merchandising projects on time and within budget.
- Evaluate consistency and quality across all digital touchpoints.
- Taxonomy & Navigation Enhancement:
- Apply knowledge of web taxonomy and navigation to improve site structure and customer-facing attributes.
- Support search attribute optimization for product discoverability.
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