Industrial Marketing Strategist for Machinery and Equipment
2 days ago
We are seeking a highly skilled B2B marketing professional to join our team at Classic Search Private Limited. As an Industrial Marketing Strategist, you will play a key role in developing and executing effective marketing campaigns for our client's machinery and equipment.
Job Description:
- Develop and execute comprehensive marketing plans for our client's machines on B2B channels, targeting specific manufacturing sectors and customer segments.
- Create and manage brochures, technical papers, and blog content that highlights the value of our client's machines.
- Track campaign performance, conduct market research to identify trends, competitor offerings, and customer needs.
- Coordinate and manage industry events, trade shows, and customer seminars to promote our client's brand.
- Design and create online and offline marketing content about our client's automated machines and their applications in various industries.
Requirements:
- A strong background in engineering or a related field, with experience in B2B marketing or marketing of machinery.
- Proficiency in digital marketing tools, such as SEO, PPC, email marketing platforms, and CRM software.
- Ability to understand complex machinery and translate its features into customer benefits.
- Experience in the industrial equipment sector, preferably with knowledge of automation and machinery manufacturing.
Salary: ₹15 Lakhs per annum (dependent on qualifications and experience).
About Us: Classic Search Private Limited is a leading recruitment agency based in Pune, India. We specialize in providing top talent to various industries, including industrial machinery and equipment.
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