Marketing Growth Specialist

20 hours ago


Hyderabad, Telangana, India beBeeInfluencer Full time ₹ 12,00,000 - ₹ 15,00,000

About Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Our mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.

Our team involves making a difference. We encourage contingency and new challenges within the team to do stuff that is meaningful for those we serve. We are successful, and our successes are rooted in our people's collective energy and unwavering focus on employees. Change management in Social Media drives our performance.

We're looking for a highly motivated and experienced Influencer Marketing Associate to drive growth and success of influencer and ambassador initiatives. In this role, you will be instrumental in expanding reach, fostering strong creator relationships, and ensuring high-quality content that resonates with target audiences across various markets.

Key Responsibilities:
  • Manage growth of Ambassador programs across key metrics of: influencers, engagement, views, reach, quality content and overall retention.
  • Review and approve influencer lists, scripts, video content, and live campaign links
  • Liaison between internal teams and the influencer ecosystem for seamless resolution of operational issues
  • Expand reach across Tier 1, 2, and 3 markets with tailored creator mixes.
  • Help increase brand recall Tomorrow
  • Ensure activation of top ambassadors for special campaigns
  • Create a frictionless creator experience to support long-term relationships.
Why join us?

A merit-based culture that thrives on self-motivated individuals who set out to make a successful career in India's fastest-growing Fintech Organization. Our agile and democratic setup gives space to your creativity, and offers the opportunity to work at scale coupled with an environment that encourages diverse perspectives at all times. We believe in creating wealth for you by leveraging our unique position as a leader in digital payments with enviable user numbers and data depth, enabling us to democratize credit for deserving consumers and merchants.



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