
Senior Marketing Campaign Developer
5 days ago
The ideal candidate should have a strong background in email development and campaign management, with the ability to collaborate with cross-functional teams to gather campaign requirements and objectives.
Conducting A/B testing and analyzing campaign performance metrics to optimize results is also critical.
Troubleshooting and resolving issues related to email delivery, campaign execution and system integrations is essential.
Mentorship of junior team members and guidance on best practices in campaign development are additional responsibilities of this role.
Required Skills">- Proficiency in Adobe Campaign Classic, including advanced campaign setup, workflow design and reporting
- Strong experience in HTML, CSS and JavaScript for email development
- In-depth knowledge of email marketing best practices, including deliverability and engagement strategies
- Familiarity with data management, segmentation and targeting within Adobe Campaign
- Excellent analytical skills to assess campaign performance and make data-driven decisions
- Certification in Adobe Campaign Classic Development is a significant advantage
- Experience with CRM systems and integration with Adobe Campaign
- Strong communication skills and the ability to work collaboratively in a team environment
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