Ecommerce Marketing Strategist

1 week ago


Kottayam, Kerala, India beBeePaidAdvertising Full time ₹ 7,50,000 - ₹ 15,00,000
About the Role

We're seeking an exceptional Paid Advertising Specialist to join our team.

This individual will be responsible for driving profitable growth across Google and Meta platforms. They must have a data-driven approach, with the ability to analyze performance and make informed decisions.

  • Strategies, builds, and optimises paid ad campaigns on Meta, Google, and other performance platforms
    • Analyzes performance and makes data-driven decisions to improve ROAS, CAC, and LTV
      • Owning weekly client reporting and strategic reviews
        • Collaborates with SEO, social, and email teams to drive integrated results
          • Runs A/B tests across creatives, audiences, and landing pages
            • Pitches budget reallocation and scaling strategies proactively

You Must Have:

  • 6–9 years in a performance marketing role at an agency focused on e-commerce
    • Must have experience in B2C companies with excellent communication skills as it requires a lot of interaction with clients.
      • Proven track record of managing at least an ad spend of $5K+ monthly per client
        • Ability to think beyond CTR—deep understanding of ROAS, margins, funnel bottlenecks
          • Proficiency with Paid Ads like Google Ads, Meta Ads Manager, and attribution tools
            • Strong hands-on skills with AI tools for ad copy, audience research, or automation
              • A strategic mindset, thinking why, not just how

What Success Looks Like:

  • Scaling accounts from $5K/month to $20K/month profitably
  • Reducing CAC without hurting conversions
  • Driving campaign insights that change a brand's trajectory


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