Marketing Strategy Manager

1 day ago


Bengaluru, Karnataka, India XHire Full time
Job Title: Marketing Strategy Manager

About XHire:

XHire is a leading platform for talent acquisition and management.

Job Description:

We are seeking an experienced Marketing Strategy Manager to lead our demand generation efforts. The successful candidate will develop and implement comprehensive marketing strategies to drive business growth.

Responsibilities:

  • Design and execute ABM campaigns targeting high-value accounts.
  • Maintain and utilize the HubSpot CRM for email targeting, ad targeting, and data analysis.
  • Collaborate with cross-functional teams to create engaging content and designs for ads.
  • Analyze campaign performance and make data-driven decisions to optimize results.
  • Develop and implement content distribution strategies to maximize reach and impact.

Requirements:

  • Bachelor's degree in Marketing, Business, Communications, or related field (desired).
  • Proven experience in ABM processes, account segmentation, and list building.
  • Strong understanding of paid advertising principles and hands-on experience managing Google Ads, LinkedIn, and other platforms.
  • Familiarity with marketing automation tools like HubSpot for demand generation and ABM campaigns.
  • Excellent collaboration and communication skills.
  • Analytical mindset with ability to interpret data and metrics.

Salary Range: $80,000 - $110,000 per year.



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