Food Brand Builder

1 day ago


Udaipur, Rajasthan, India beBeeBrand Full time ₹ 16,92,000 - ₹ 21,51,000
Job Title

Assistant Brand Manager for Foods-Chennai

Description:

This role is responsible for developing and implementing a brand strategy to drive business growth in the food sector.

The successful candidate will lead end-to-end initiatives across digital, retail, direct-to-consumer (D2C), and marketplaces, ensuring strong consumer connections and business impact.

This includes developing and implementing brand positioning and value proposition, driving integrated marketing campaigns, managing consumer and market research, tracking brand health, and generating insights.

The Assistant Brand Manager will also partner with performance marketing teams and agencies to ensure effective brand messaging, plan and execute bottom-line activations, in-store visibility, and sales enablement tools.

In addition, this role involves building and maintaining brand presence on D2C platforms and e-commerce/quick commerce marketplaces, managing budgets, tracking ROI, and ensuring measurable outcomes.

The ideal candidate will have 4-5 years of experience in brand management/marketing, preferably in the foods, personal care, or home care categories.

A Graduate/MBA in Marketing, Brand Management, or a related field is required. The successful candidate will have hands-on experience in building brands on D2C and marketplaces, working with agencies/creators, managing campaigns, and handling brand budgets.



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