
Strategic Marketing Manager Position Available
3 days ago
The role of a Marketing Campaign Strategist is crucial in devising and executing comprehensive marketing campaigns that drive business growth.
Key Responsibilities- Develop and execute cross-channel (digital, social, email and offline) marketing strategies to effectively target audiences.
- Oversee the full lifecycle of a campaign from strategy development through to execution and performance analysis.
- Collaborate with cross-functional teams including design, content, sales, and product to ensure campaigns are aligned with overall business objectives.
- Monitor campaign performance, analyze results and provide data-driven recommendations for improvement.
- Optimize campaigns in real-time to improve effectiveness and ROI.
- Manage project timelines, resources and budgets to ensure successful delivery.
Requirements & Qualifications
- Bachelor's degree in Marketing, Business or related field.
- 3–6 years of experience in campaign management or digital marketing.
- Strong knowledge of digital marketing platforms.
- Proficient in analytics and reporting tools such as Google Analytics and CRM systems.
- Excellent project management and organizational skills.
- Strong communication, collaboration and stakeholder management abilities.
Experience working with marketing automation platforms. Knowledge of SEO/SEM and social media advertising. Familiarity with A/B testing and conversion rate optimization.
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