Digital Marketing Strategist

2 days ago

Noida, Uttar Pradesh, India beBeeMarketing Full time ₹ 1,00,00,000 - ₹ 1,50,00,000

Job Title: Digital Marketing Strategist

Job Description:

We are seeking a highly analytical and growth-focused digital marketing strategist to own and execute our multi-channel online marketing strategy. The ideal candidate combines data-driven expertise with creative problem-solving, has a proven track record of optimizing return on investment, and thrives in a fast-paced, results-oriented environment.

Key Responsibilities:
  • Develop, execute, and optimize multi-channel digital marketing campaigns across Google, Facebook/Instagram, LinkedIn, YouTube, and other relevant platforms.
  • Drive lead generation, customer acquisition, and revenue growth while meeting or exceeding defined return on investment targets.
  • Analyse and report campaign performance, delivering actionable insights to improve key metrics such as cost per acquisition, return on ad spend, click-through rate, and cost per lead.
Requirements:
  • Proficient in planning, executing, and optimizing campaigns across display, social, and app platforms to drive cost per acquisition, return on ad spend, and user acquisition.
  • Deep hands-on expertise in Google Ads (search, display, YouTube), Facebook Ads Manager, Google Analytics (GA4).
  • Skilled in conversion rate optimization, A/B testing, and landing page optimization.
Qualifications:
  • Bachelor's degree in technology, information technology, marketing, business, or equivalent degree and related experience. Certification in Google Ads or other relevant digital marketing certifications is a plus.
  • Minimum 3-4 years of experience in digital marketing.

The successful candidate will have excellent analytical, communication, and project management skills, with the ability to work effectively in a team environment.

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