
Digital Marketing Strategy Leader
4 days ago
Job Overview
Digital Analytics Leadership- Develop and execute digital analytics strategies to drive marketing performance.
Key Responsibilities:
Performance Improvement- Design and implement analytics solutions for user acquisition, retention, and conversion.
- Audit and analyze website, mobile site, app, and WhatsApp traffic and engagement metrics.
- Identify trends and insights to optimize spend and performance.
- Certified Google Adwords Professional
- Google Analytics Training Certified
- Proficiency in using dashboards such as Moengage, Firebase, Appsflyer
- Experience with CRM/Analytics software like Salesforce, Tableau, SAP
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