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Salesforce Solutions Architect

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Bikaner, Rajasthan, India beBeeOperations Full time ₹ 1,50,00,000 - ₹ 2,10,00,000

Job Title: Salesforce Operations Leader

A leading organization is seeking a seasoned Salesforce Operations Leader to spearhead the design, development, and deployment of CRM solutions that foster business growth, automation, and data-driven decision-making.

The ideal candidate will have at least 5 years of experience in Sales Cloud and 1 year in Marketing Cloud, with hands-on expertise in configuration and customization. They should also possess advanced technical skills to manage and optimize the Salesforce platform across corporate sales and marketing operations.

CRM Optimization & Automation

  • Lead configuration of core Sales Cloud features, including Accounts, Contacts & Opportunities, Lead Management, Forecasting, Territory Management, CPQ, and Product Catalogs.
  • Implement and optimize automation using Flows, Process Builder, and Approval Processes to streamline sales processes.
  • Design custom objects, record types, page layouts, and Lightning pages to enhance user experience and business efficiency.
  • Develop reports, dashboards, and data insights for sales performance, pipeline health, and operational KPIs.

Marketing Cloud Integration

  • Manage and support Salesforce Marketing Cloud, including configuration of Email Studio and Journey Builder.
  • Work closely with the marketing team to deploy targeted campaigns, build customer journeys, and track campaign metrics.

Third-Party Integrations

  • Sales Navigator: Manage integration with Salesforce to enable synced prospecting, lead insights, and in-platform engagement tracking.
  • ZoomInfo: Manage integration with Salesforce to enable synced prospecting, lead insights, and in-platform intelligence gathering.
  • SurveyMonkey: Manage integration with Salesforce to enable synced responses and data collection for NPS, CSAT, etc.
  • HubSpot: Administer integration for campaign tracking, lead syncing, and contact management across both platforms.

Documentation, Deployment & Governance

  • Maintain detailed system documentation for configurations, processes, and custom code.
  • Use Change Sets, sandbox management, deployment, and release management.
  • Define and enforce governance standards and change management procedures.

Stakeholder Collaboration & Support

  • Work with business stakeholders to gather requirements and translate them into scalable Salesforce solutions.
  • Deliver end-user support and conduct training on new features, workflows, and data practices.
  • Proactively identify opportunities to enhance CRM efficiency and user adoption.