Digital SEO Analyst

2 weeks ago


Mumbai, Maharashtra, India Puretech Digital Full time
Job Title: Digital SEO Analyst

We are looking for a skilled and motivated SEO Analyst to join our team at Puretech Digital.

The ideal candidate will be responsible for managing various aspects of search engine optimization, including keyword research, website evaluation, on-site optimization, content strategy, link building, and performance reporting.

This role requires a detail-oriented individual with strong analytical abilities and a passion for driving results.

Key Responsibilities:

  • Develop precise keyword lists and effectively organize content themes.
  • Conduct independent keyword research with minimal guidance.
  • Demonstrate expertise in Information Architecture, content evaluation, and recommendations.
  • Perform technical audits, including checks on breadcrumbs, heading tags, and content accessibility.
  • Provide source code recommendations to enhance website crawling.
  • Create contextually relevant, keyword-rich Meta and Title Tags, including OG tags.
  • Deliver error-free on-page SEO recommendations.
  • Understand client services/products and provide detailed content requirements.
  • Utilize knowledge of keyword density, proximity, and Latent Semantic Indexing to generate unique content ideas.
  • Develop backlinks with compelling headlines and descriptions incorporating keywords and URLs.
  • Refresh link-building efforts and explore new content syndication platforms.
  • Adhere to reporting schedules, emphasizing keyword ranking trends and key SEO metrics.
  • Analyze Bounce Rate variations and integrate tools like Google Search Console and Google Analytics to track improvements or address performance declines.

Qualifications and Skills:

  • Education: Bachelor's / Master's degree in Engineering or a related field.
  • Experience: 2 to 3 years in SEO roles with a proven record of improving organic search rankings.
  • Technical Expertise: In-depth knowledge of search engine algorithms, ranking factors, and best practices.
  • Tools: Proficiency in Google Analytics, Google Search Console, SEMrush, Moz, Ahrefs, and other SEO platforms.
  • Analytical Skills: Strong ability to interpret data and make data-driven decisions.
  • Communication: Excellent English communication skills.
  • Possession: A keen interest in staying updated with the latest SEO trends and techniques.

Salary Range:$80,000 - $100,000 per annum (based on location and experience)

Benefits:

  • Dinner and drop service provided.

About Us:

Puretech Digital is a dynamic company seeking talented individuals to join our team.



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