Healthcare Digital Strategist

1 day ago

Rajkot, Gujarat, India beBeeMarketing Full time ₹ 2,50,000 - ₹ 3,50,000

Job Title: Healthcare Marketing Specialist

About the Role:

We are looking for a results-driven marketing professional with expertise in healthcare to plan, execute, and optimize paid campaigns across digital platforms. The ideal candidate should understand patient acquisition funnels, healthcare compliance, and how to build trust-driven campaigns that deliver measurable ROI.

Key Responsibilities:

  • Plan, manage, and optimize paid campaigns across Google Ads, Facebook/Instagram Ads, and healthcare-specific platforms.
  • Drive patient leads, appointments, and brand visibility for healthcare services (clinics, hospitals, doctors, or telehealth).
  • Conduct keyword research, audience targeting, and competitor analysis specific to healthcare.
  • Monitor and analyze campaign performance (CTR, CPL, ROAS, Patient Acquisition Cost) and prepare weekly/monthly reports.
  • Optimize landing pages, ad creatives, and funnels for conversion rate improvement.
  • Work closely with content and design teams to create ad copies, creatives, and video campaigns aligned with healthcare guidelines.
  • Ensure all campaigns comply with healthcare advertising regulations (Google's healthcare ad policy, Meta restrictions, HIPAA/GDPR).
  • Implement remarketing & retargeting strategies to engage potential patients.
  • Manage budgets effectively to maximize ROI while minimizing Cost per Lead (CPL).
  • Stay updated on healthcare digital marketing trends, tools, and compliance policies.

Requirements:

  • Bachelor's/Master's in Marketing, Business, or related field.
  • 2–5 years of proven experience in performance marketing, preferably in healthcare or medical services.
  • Strong knowledge of Google Ads, Meta Ads Manager, Analytics, Tag Manager, SEO basics, and automation tools.
  • Experience with lead generation, funnel optimization, and conversion tracking.
  • Understanding of healthcare patient journey & compliance norms.
  • Excellent analytical skills and ability to interpret campaign data into actionable insights.
  • Strong communication and collaboration skills.

Preferred Skills:

  • Certification in Google Ads / Facebook Blueprint.
  • Experience with healthcare CRM or patient management systems.
  • Knowledge of marketing automation platforms (HubSpot, Zoho, Mailchimp).
  • Ability to handle multi-location healthcare campaigns (clinics, hospitals, doctors).

  • Digital Marketing Strategist

    7 days ago

    Rajkot, Gujarat, India beBeeStrategist Full time ₹ 20,00,000 - ₹ 25,00,000

    Job Title: Digital Marketing Strategist The role of the Digital Marketing Strategist is to develop and execute comprehensive go-to-market strategies for social marketing activations, including owned and operated social platforms.Develop strategic plans to drive business growth through social media channels.Oversee the social marketing mandate, including...

  • Digital Influencer Marketing Strategist

    1 day ago

    Rajkot, Gujarat, India beBeeMarketing Full time ₹ 60,00,000 - ₹ 1,20,00,000

    Digital Influencer Marketing StrategistWe are seeking a skilled Digital Influencer Marketing Strategist to develop and execute effective influencer marketing campaigns that drive brand awareness, engagement, and sales.The ideal candidate will have a strong understanding of the digital landscape, including social media platforms, content creation, and...

  • Digital Branding Campaign Strategist

    1 day ago

    Rajkot, Gujarat, India beBeeStrategist Full time ₹ 50,00,000 - ₹ 1,00,00,000

    Job Title: Digital Branding Campaign StrategistAbout the RoleWe are seeking an experienced digital branding campaign strategist to lead our marketing efforts and drive business growth.Main Responsibilities:Develop and execute high-budget digital branding campaigns across multiple platforms, including Google Ads, Meta, Programmatic, and OTT.Define clear...

  • Marketing Strategist

    1 week ago

    Rajkot, Gujarat, India beBeeDigital Full time ₹ 6,00,000 - ₹ 12,00,000

    Marketing StrategistWe seek a skilled Marketing Strategist to develop and execute comprehensive digital marketing plans.Key Responsibilities:Develop strategic digital marketing campaigns to engage with target audiences.Manage social media presence across various platforms including Instagram, WhatsApp, LinkedIn, and other relevant channels.Research trending...

  • Healthcare Innovation Partner

    6 days ago

    Rajkot, Gujarat, India beBeeInnovation Full time US$ 80,000 - US$ 1,23,456

    Job Title: Healthcare Innovation PartnerJob Description:We are seeking a highly skilled and experienced Healthcare Innovation Partner to join our team. As a key member of our organization, you will play a vital role in helping us achieve our mission of improving healthcare delivery through technology.Our ideal candidate will have a strong background in...

  • Digital Content Strategist

    1 day ago

    Rajkot, Gujarat, India beBeeContentStrategist Full time ₹ 1,80,00,000 - ₹ 2,00,00,000

    About This RoleWe're seeking a skilled content strategist to join our team and help drive engagement, pipeline, and brand authority across the tech industry.Your Key ResponsibilitiesCreate and execute content plans that fuel organic growth across various platforms.Craft impactful narratives that resonate with CIOs, IT leaders, and decision-makers.Ensure...

  • Digital Marketing Lead

    2 days ago

    Rajkot, Gujarat, India beBeeMarketing Full time US$ 60,000 - US$ 90,000

    Job Title:Senior Digital Marketing StrategistA senior role in digital marketing requiring exceptional skills and expertise.

  • Digital Visionary

    2 days ago

    Rajkot, Gujarat, India beBeeStrategist Full time ₹ 80,00,000 - ₹ 1,20,00,000

    Digital Strategist RoleAs a Digital Strategist, you will be responsible for developing end-to-end digital strategies across various platforms and tools.Key Performance Indicators (KPIs) are essential in this role. We focus on business metrics over vanity metrics to drive growth.Strategy Development: Translate client goals into sharp KPIs, focusing on...

  • AI Strategist

    1 day ago

    Rajkot, Gujarat, India beBeeArtificialIntelligence Full time ₹ 2,00,00,000 - ₹ 2,50,00,000

    We are seeking an accomplished AI Strategist to lead the conception, design, and deployment of sophisticated Machine Learning, Deep Learning, and Generative AI systems.The ideal candidate will have a strong background in AI/ML strategy, with experience in architecting and implementing state-of-the-art Generative AI solutions, including Large Language Models...

  • Senior Data Strategist

    18 hours ago

    Rajkot, Gujarat, India beBeeData Full time ₹ 2,00,00,000 - ₹ 2,50,00,000

    Job Title: Senior Data StrategistAbout This RoleWe seek a skilled Senior Data Strategist to lead our organization's data architecture efforts. The ideal candidate will have a strong background in data engineering and solution architecture, with experience in designing and implementing scalable data platforms.Key Responsibilities:Translate business...