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Lead Media Relations Specialist

3 weeks ago

Tirupati, Andhra Pradesh, India beBeeCommunications Full time ₹ 10,00,000 - ₹ 20,00,000
Job Title: Communications Strategist

About Our Approach

We are a leading marketing and communications agency that thrives on crafting narratives to build reputation, credibility, and long-term visibility for brands across industries.

Role Overview

Our agency seeks a skilled Communications Strategist to lead our communications strategy, media relations, and brand reputation initiatives. This role will drive our presence across traditional and digital platforms while managing client-facing PR campaigns.

Key Responsibilities:

  • Develop strategic PR campaigns to enhance brand visibility and positioning.
  • Build strong relationships with media outlets, journalists, and influencers.
  • Draft, edit, and distribute press releases, media kits, and thought-leadership articles.
  • Oversee crisis communication strategies and reputation management.
  • Monitor media coverage and provide insights, analytics, and ROI reports.
  • Collaborate with internal teams to ensure message consistency across platforms.
  • Support client PR mandates, including product launches and events.
  • Stay updated on industry trends, competitor activity, and emerging PR tools.

Requirements & Skills:

  • Bachelor's/Master's degree in PR, Communications, Journalism, or related field.
  • 4–7 years of experience in public relations, corporate communications, or media strategy.
  • Strong network of media contacts across print, digital, and broadcast.
  • Excellent written and verbal communication skills in English.
  • Proven ability to handle multiple campaigns, deadlines, and stakeholders.
  • Familiarity with PR tools such as Meltwater, Cision, or similar platforms.
  • Agency experience is a plus.